Amazon Sponsored Product is a type of advertisement campaign that aims to promote your products to your target customers. It involves the usage of keywords and search terms. When we say keywords, this is a word or set of words use to define your

Different business exhibitions or trade shows occur from time to time. As an online retailer, these are great opportunities for you to invest in. However, you need to learn how to maximize your return on investment (ROI) to ensure your

Get the latest and most interesting news about Amazon through our Amazon Rundown. Let the first half of May help you gain valuable insights into Amazon’s marketplaces, sales, growth stories and challenges, as well as other relevant updates and strategies to help you

Managing customer feedback effectively is one of the many responsibilities of an Amazon seller. It is also one of the most time-consuming tasks. However, it is only when you make the most of customer feedback can you truly understand your

It’s no secret that marketing is important when running a small business. Unfortunately, many small business owners don’t think they have enough time to work on their marketing. They focus on keeping their customers’ happy to keep them coming back and hopefully spread the

With over a million of amazing deals, Prime Day is one of Amazon’s biggest shopping events of the year - it is like Christmas in July or Black Friday in summer. While it is still a couple of months away, you will

Mother’s Day is one of the most celebrated holidays worldwide. It is also one of the biggest retail holidays in the U.S. along with the back-to-school season and winter holidays. What is wonderful about this holiday is that shoppers are not just purchasing

The traditional method of doing business in e-commerce requires a lot of time and effort. You need to find a supplier for your products and then stock the items in your inventory. Once an order is placed, you then have

Have you ever come across Amazon’s “gated” categories? If you have been selling on Amazon for some time already, chances are you have seen these restricted categories. These categories will require you to go through an approval process before you

For you to successfully market your products in Amazon, creating product listings is a must. This is where you lay out all the necessary information about your product. One of the most important parts in the process of making your listing is writing

Get a solid grasp in the Amazon marketplace through our Amazon News Rundown. In the first half of April, we highlight Amazon advertising, Amazon Prime, Amazon’s growth and success stories, as well as its updates around the world and tips for retailers, and

As an Amazon seller, you will want to know whether your inventory performance in Amazon is going well or not. In order to do that, you will have to use the Inventory Performance Index, a new metric launched by Amazon