The fourth quarter (Q4) is one of Amazon’s busiest sales seasons, with Prime Day, Black Friday and Cyber Monday taking place one after the other. When it comes to Amazon and their policies, things are constantly changing. If you’re an Amazon seller, whether a beginner or a seasoned one, it’s important to keep tabs on all the new Amazon FBA changes especially during Q4.

In this article, we’ll guide you through the different changes Amazon have implemented in 2020 and the ways that it can affect your business for the Q4 holiday season. We’ll also give you some tips on how you can take full advantage of the holiday shopping season and improve your Q4 sales.

Amazon FBA Change #1: Amazon Increased FBA Fees and Referral Fees

In April 2020, all European marketplaces have seen an increase in fulfillment, removal order and referral fees. Especially in Germany and the UK, the rise of the fees is quite significant, with increases of up to 15%. New