Writing Amazon Product Titles for Your Listings
For you to successfully market your products in the Amazon marketplace, creating high-quality listings is a must. Your product listing is where you lay out all the necessary information and unique features about your offering so you can entice shoppers to make a purchase. One of the most important parts in the process of making […]
Effective Strategies for Improving Your Seller Feedback on Amazon
As with any online marketplace, having strong seller ratings is important when looking to win new customers’ trust and bring in more sales. In today’s post, we will focus on the importance of Seller Feedback and look at the different ways you can implement to boost your Amazon seller feedback. Why is Seller Feedback Important […]
Six Ways to Influence Customer’s Amazon Product Consideration
As an Amazon seller, it is your job to raise brand awareness and a good way to do this is by running sponsored ads. When done effectively, your Amazon product can easily reach your customers, and once customers get acquainted with your product, chances are they will purchase it. More often than not, customers want […]
AMS Headline Search Ads: What You Need to Know
Amazon Marketing Services (AMS) help sellers promote their products and brand to their customers through different campaigns – and creating Headline Search Ads is one of them. Headline Search Ads target customers through keywords and operate on a cost-per-click basis. These ads are displayed at the top of the search results page, regardless of what […]
Aiming High with Amazon Product Ranking
Amazon is one of the largest e-commerce platforms we have today. This fact alone pushes people to compete with each other in order to reach the top position. You see, having your products displayed in a high rank is not an easy task. The ranking sums up the reflection of your customer to your product […]
5 Proven Tactics to Boost Your Amazon Conversion Rate
When running an Amazon business, profit is not always the most important metric to gauge your success. More often than not, it is the conversion rate that holds the most valuable role in determining how well your Amazon business is performing. One of the biggest advantages of being an FBA seller is that Amazon handles […]
Seller Feedback vs. Product Reviews: What It Is and Why It Matters
As an Amazon seller, you probably already know the importance of feedback and product reviews to your business. But do you really know the difference between them? Many sellers have been using the words “feedback” and “review” interchangeably – when in fact, they are two different entities in the Amazon marketplace. If you are just […]
Optimize Your Amazon Ads with Negative Keywords
If you want to get more exposure on Amazon, taking advantage of sponsored ads is the way to go. To do this, you must have a robust list of relevant keywords that have high clickthrough rates (CTR). As important as it is to identify the most popular keywords for your products, determining the irrelevant ones […]
Importance of Trade Shows to Amazon Retailers
Trade shows are part of an Amazon retailer’s life. It is a good avenue where they can look for products and new ideas that will help them reach their business development goals. Amazon sellers trade shows can either be a large event that usually lasts for several days or a small one held in local […]
Fulfillment by Amazon: Benefits and Disadvantages
Amazon startups usually begin their online selling journey with only a few items to sell in a garage or basement serving as their inventory storage. It’s quite easy to manage your inventory when everything is just within arm’s reach. However, this kind of setup would eventually need to change when your online shopping business starts […]
