As with any online marketplace, having strong seller ratings is important when looking to win new customers’ trust and bring in more sales. In today’s post, we will focus on the importance of Seller Feedback and look at the different ways you can implement to boost your Amazon seller feedback.

Why is Seller Feedback Important

There are two main reasons why you would want to focus on improving your Seller Feedback.

Generate Sales

Looking at the following statistics below can give you an idea of how important reviews are.

  • Nearly 95% of buyers read online reviews before making a purchase (Spiegel Research Center, 2017)
  • 68% of Americans report positive reviews making them more likely to use a business (BrightLocal, 2017)
  • Given two products with similar ratings, consumers are more likely to buy the product with more reviews (Psychological Science, 2017)

It’s clear that reviews can impact a customer’s