5 Proven Tactics to Boost Your Amazon Conversion Rate
When running an Amazon business, profit is not always the most important metric to gauge your success. More often than not, it is the conversion rate that holds the most valuable role in determining how well your Amazon business is performing. One of the biggest advantages of being an FBA seller is that Amazon handles […]
Seller Feedback vs. Product Reviews: What It Is and Why It Matters
As an Amazon seller, you probably already know the importance of feedback and product reviews to your business. But do you really know the difference between them? Many sellers have been using the words “feedback” and “review” interchangeably – when in fact, they are two different entities in the Amazon marketplace. If you are just […]
Optimize Your Amazon Ads with Negative Keywords
If you want to get more exposure on Amazon, taking advantage of sponsored ads is the way to go. To do this, you must have a robust list of relevant keywords that have high clickthrough rates (CTR). As important as it is to identify the most popular keywords for your products, determining the irrelevant ones […]
Importance of Trade Shows to Amazon Retailers
Trade shows are part of an Amazon retailer’s life. It is a good avenue where they can look for products and new ideas that will help them reach their business development goals. Amazon sellers trade shows can either be a large event that usually lasts for several days or a small one held in local […]
Fulfillment by Amazon: Benefits and Disadvantages
Amazon startups usually begin their online selling journey with only a few items to sell in a garage or basement serving as their inventory storage. It’s quite easy to manage your inventory when everything is just within arm’s reach. However, this kind of setup would eventually need to change when your online shopping business starts […]
Finding the Perfect Product to Sell and Market on Amazon
In the world of online marketing, millions of people are competing with each other on a daily basis. In order for you to get ahead of your competitors, you as a seller must know what you are competing for. If you are aiming for the top, the initial and most probably the most important step […]
Dropshipping Guide for Amazon Sellers
Before we delve into the dropshipping guidelines that sellers on Amazon can use, we first need to define what drop shipping is. So, what exactly is a dropshipping business model and how does it work? Amazon Dropshipping works like this: It’s that simple. This is the basic idea of dropshipping. However, Amazon has written a […]
How Can You Protect Your Amazon Brand?
Amazon has established itself as the largest online selling platform. However, the more it expands its services and its seller community, the higher the instances of third-party sellers counterfeiting others’ product listings. Imagine your Amazon brand getting a whole lot of positive attention from potential customers, and then turning those potential customers to actual buyers. […]
Dealing with Negative Seller Feedback on Amazon
Negative feedback is commonplace when it comes to being an online seller. Even with your greatest efforts, there will always be one or two or maybe groups of customers who might not be satisfied with your service or how you do your business. Responding negatively into their opinions about you and your product is usually […]
Best Practices to Follow When Starting an Amazon Business
With all sorts of technology we have nowadays, everything seems so convenient already. This extends true to selling and shopping products. Because of different online marketplaces such as eBay, Walmart, Alibaba, and especially Amazon, it is now possible to sell products and earn at the comfort of your own home. This is exactly why a […]