How Sellers Can Maximize Profit During Amazon Prime Day

Prime Day 2022

Amazon Prime Day is an annual shopping event that lasts 48 hours. Typically held in July, you can expect to find significant discounts across all categories, including electronics, home goods, fashion, and beauty products. If you’re a seller, Amazon Prime Day is the most important day of the year. It’s a chance for you to […]

Amazon Total ACoS (TACoS): Introduction to a Key Ad Metric

Amazon Total ACoS (TACoS)

The Amazon total advertising cost of sale (TACoS) can help you understand your business’s relationship with advertising. Sellers unfamiliar with the TACoS and how to interpret this important metric will benefit from learning how it can dramatically improve your advertising strategy.  In this article, we’re going to discuss how Amazon sellers can calculate their TACoS, […]

Amazon FBA Q4 Check-Up

With the next year just around the corner, it’s time to buckle down to end the year strong. Your performance during the holidays will help determine whether you’ll surpass your yearly goals or not. It’s time to capitalize on what you’ve been planning all year long. This is a midway check-up to see if you’re […]

How to Improve Your Valid Tracking Rate (VTR)

High seller ratings are vital for Amazon sellers. They tell shoppers whether you are able to manage your inventory, handle shipments on time, and they determine if you are able to meet customer expectations or not. You can stay on top of all of these critical seller responsibilities and more with a third-party Amazon inventory […]

The 411 on Amazon’s FBA Small and Light Program

In June 2021, Amazon announced new changes to their FBA fulfillment fees which affected all sellers, especially those selling in the Small standard category. So Amazon created Amazon FBA Small and Light, which is perfect for sellers looking to reduce their costs on smaller items and boost sales. Effective October 29, 2021 – Amazon no […]