How to Win the Buy Box and Beat Your Competition on Amazon
Want to learn how to increase product visibility and win the Buy Box? We’ll give you insider tips to help you reach the top of the rankings and stay ahead of your competitors. Even if you’ve only been selling on Amazon for a short period, you already know how important it is to win the […]
Securing Capital to Expand Your Business
Want to grow your business, but not sure how to get that extra bit of funding? Check out these tips for scaling your marketing campaigns and inventory by way of outside investors. Constant growth is the only way to become a top-tier Amazon seller. As soon as you’re comfortable with your current operations, you’ll want […]
Using Forecasts to Maximize Profit
A crucial aspect of running a business (that many sellers avoid) is inventory management. E-commerce businesses that fail often do so because of poor forecasting and restock plans. And with lead time and cost of shipping increases over the past few years, the margin for error now is slimmer than ever. Here we’ll cover the […]
How to Use KPIs to Grow Your Amazon Business
Any business worth its salt–whether a big-name brand or small online retailer–needs metrics for measuring progress. Without this process, businesses don’t know whether they’re on the right track. As Kennedy once said, “Efforts and courage are not enough without purpose and direction.” Here we detail the importance of KPIs, their uses, and examples of critical […]
How Sellers Can Maximize Profit During Amazon Prime Day
Amazon Prime Day is an annual shopping event that lasts 48 hours. Typically held in July, you can expect to find significant discounts across all categories, including electronics, home goods, fashion, and beauty products. If you’re a seller, Amazon Prime Day is the most important day of the year. It’s a chance for you to […]
Your Guide to the New Amazon Sponsored Brands Videos
Online videos have a wide appeal and are effective at grabbing attention, especially that of decision-makers because they provide the most information in the smallest amount of time. Fortunately, video production has become more popular and accessible to the masses on the go, with shoppers carrying smartphones and devices around at all times, boosting content […]
Optimizing Your Amazon Ads for Prime Day 2021
Start your summer right with Amazon’s annual Prime Day! Amazon has announced the official dates for Prime Day 2021 – June 21st and 22nd. While many shoppers are busy searching for deals, Amazon sellers are busy advertising and promoting their products. Sales will be at an all-time high with the influx of customers and it’s […]
Amazon PPC Campaigns – Budgets and Bidding Strategies
by Guest Contributor: Jelena, PPC veteran at AmazoniaPPC. If you’ve ever set up a PPC campaign on Amazon you already know that there are a couple of mandatory elements to every campaign: start date, campaign name, targeting type, bidding strategy, and daily budget. There are some of the most common misconceptions about how daily budgets […]
Seller’s Guide to Amazon Inventory Performance Index
IMPORTANT NOTE: Amazon announced that effective January 1, 2020, the IPI threshold is 400. Read to see how this can also affect you in 2019. Amazon rolled out the FBA program to ease the life of third-party sellers. This program comes with lots of advantages and one of them is that it allows sellers to […]
