How Sellers Can Maximize Profit During Amazon Prime Day

Prime Day 2022

Amazon Prime Day is an annual shopping event that lasts 48 hours. Typically held in July, you can expect to find significant discounts across all categories, including electronics, home goods, fashion, and beauty products. If you’re a seller, Amazon Prime Day is the most important day of the year. It’s a chance for you to […]

FBA or WFS: What’s Best for Your Online Business?

Amazon’s Fulfillment by Amazon (FBA) changed the game for online retailers back in 2006, enabling merchants to easily access a stable, existing logistics infrastructure. Now since its launch in 2020, Walmart’s own Walmart Fulfillment Service (WFS) has taken on Amazon’s monopoly on fulfillment services and grown steadily to challenge the competition. WFS has proven to […]

Amazon Total ACoS (TACoS): Introduction to a Key Ad Metric

Amazon Total ACoS (TACoS)

The Amazon total advertising cost of sale (TACoS) can help you understand your business’s relationship with advertising. Sellers unfamiliar with the TACoS and how to interpret this important metric will benefit from learning how it can dramatically improve your advertising strategy.  In this article, we’re going to discuss how Amazon sellers can calculate their TACoS, […]

Your Guide To Selling on Walmart.com

Walmart’s answer to Fulfillment by Amazon (FBA) is their very own Walmart Fulfillment Services (WFS). Similar to Amazon FBA, the Walmart Marketplace lets third-party sellers list their items on Walmart.com while they handle inventory, packing, shipping, and customer service. Walmart Marketplace is geared to be one of Amazon’s top competitors this year. Many Amazon sellers […]

Amazon’s Return and Refund Policy 2021

Now that Prime Day is over, the sales and offers on Amazon only start escalating as the last half of the year closes in and Black Friday leads into the holiday season. There will inevitably be unwanted gifts and wrong sizes, so let’s take some time to brush up on where sellers and customers stand […]