Organizing Amazon Sponsored Products Campaign

Amazon Sponsored Products Campaign

While creating an Amazon account is quick and simple, gaining brand awareness and generating sales take time and effort. You are competing with thousands of retailers selling the same products and, if you haven’t dominated the Buy Box, chances are you will not win over your target customers. Therefore, the best way to gain customers […]

Optimize Your Amazon Ads with Negative Keywords

Negative Keywords

If you want to get more exposure on Amazon, taking advantage of sponsored ads is the way to go. To do this, you must have a robust list of relevant keywords that have high clickthrough rates (CTR). As important as it is to identify the most popular keywords for your products, determining the irrelevant ones […]