Amazon Prime Day 2020 is coming soon. Okay, maybe “soon” is a stretch, but it’s never too early to start planning for this big day. Although Amazon has not released the exact date, resources are predicting a date in August!

An avalanche of prime deals are expected to launch in August, which is good for sellers and suppliers that need to start making money again. This is likely a response to COVID-19, which has caused the company to focus on the shipment and delivery of essential goods. Delaying Prime Day until August seems reasonable and could allow for that extra time for the economy and buying habits to start recovering.

How to Prepare for Amazon Prime Day 2020

Target in-demand and trending categories

During the first few weeks of the crisis, most online shoppers were searching in the Groceries & Home and Health & Household categories – now, other categories are seeing a steady incline. Now is a great time to expand your current product line in one of these categories!

  • Video Games
  • Arts, Crafts & Sewing
  • Toys & Games
  • Musical Instruments
  • Patio, Lawn & Garden

Top 10 Growing Subcategories:

  • Nintendo Switch
  • Needlework
  • Sports & Outdoor Play
  • Outdoor Storage
  • Patio Furniture & Accessories
  • Keyboards & Midi
  • Arts & Crafts
  • Gardening & Lawn Care
  • Puzzles