Last year, Amazon claimed record-breaking Christmas sales, with tens of millions of shoppers worldwide signing up for its Prime service. In the US alone, over one billion products were shipped for free using Prime. Additionally, over 50% of sales were contributed by small and medium-sized businesses. It is most likely that this year will be a very busy holiday shopping season again. We know, it’s only September, but guess what? We’re entering the busiest, brightest and biggest money-making time of the year. Black Friday, Cyber Monday and Christmas are coming to town!
Now, our question is: Are you prepared for the holiday season? Good thing, it’s still September and you still have enough time to prepare. Without further ado, we share the best Amazon holiday selling tips for new and seasoned sellers alike.
Top Four Amazon Holiday Selling Tips
Develop a Holiday Plan
Think about all the little details in advance – from which products you’d like to sell to where you’re going to supply them from. You don’t have to reinvent the wheel each year. Look at your Amazon Q4 data from last year or the previous years (if they’re available) to review sales trends and history for your top selling products. Your historical analytics should help you identify the amount of inventory you should keep in stock, the averag