Brittanica defines Asset Value as an integral component of a business’ total value. There are a few ways to calculate asset value. One is by computing what those assets are worth to their owners. According to this measurement principle, the economic value of an asset is the maximum price that the company would be willing to pay for it.

In the Amazon marketplace, many merchants have yet to realize that they have been building an asset with their business. Your products and your rank on Amazon are valuable assets already. Regardless of whether you’re looking to sell your Amazon business or not, it’s important that you know the value of your business.

What are the valuable assets of an FBA Business?

Valuing your business can help you target areas that need improvement. There are a lot of considerations to take into account. DigitalExits laid out 6 traits that will add value to your e-commerce store.

Age – The older your business, the more it becomes valuable to a prospective buyer as they can see your track record and growth trends.

Niche – Your niche market and your positioning in that market will affect valuation. For example, sellin